{Case Study}

Card Traders App - CART

A seamless mobile marketplace for collectors to buy, sell, and trade graded cards with confidence.

Company: CART

Timeline: 3 Months

When: 2025

Category:

E-commerce

Card Traders App

Project Overview

CART is a mobile trading marketplace built for card collectors who want a faster, more transparent way to discover, trade, and track collectible cards such as Pokémon, Yu-Gi-King!, and sports cards.
The app enables users to browse a wide selection of graded and raw cards, communicate directly with sellers, complete trades securely, and receive instant notifications when desired cards become available.

The focus of this UX process was to ensure:

  • Smooth onboarding

  • Optimized card browsing experience

  • Reliable trade communication

  • Clear buying and selling flows

Project overview image

The Challenges

What we faced during work::

Complex Marketplace Navigation:
Balancing numerous card attributes, grading systems, rating tiers, languages, and price ranges into filters that feel intuitive even for new collectors.

User Identity Setup Gaps:
Missing profile essentials like username and profile picture during signup made social interaction and trading credibility unclear.

Smooth Buyer-to-Seller Transition:
Enabling users to upgrade from buyer to seller seamlessly while ensuring trust and verification through phone authentication.

Trade Completion Clarity:
Creating a standardized, mutual confirmation process for marking a trade successfully completed between both buyer and seller.

Engagement & Discovery Barriers:
Encouraging users to find desirable cards quickly while supporting wishlist features, trending items, and boosted visibility for sellers.

Notification Overload Control:
Allowing users to set precise alerts for desired cards without overwhelming them with irrelevant notifications.

What we did in a nutshell.

Work flow scenario::

Enhanced onboarding flow with identity setup:
Introduced a post-verification step where users create a username and optionally add a profile picture to build trust from the start.

Optimized card discovery through smart filtering:
Designed intuitive filters for grade levels, ratings, languages, categories, and price ranges to streamline the marketplace browsing experience.

Implemented seamless buyer-to-seller conversion:
Added phone verification as a quick, secure step for users who want to start listing cards for sale.

Strengthened engagement through wishlist and trending features:
Enabled users to track favorites and access trending or boosted cards directly on the home screen.

Defined a clear trade completion process:
Established a mutual “Trade Complete” action within chat to track transaction success and reduce confusion.

Integrated a rating & feedback system:
Introduced a post-trade review popup to encourage credibility and support safe trading interactions.

Developed a customizable notification center:
Allowed users to set up and manage alerts for desired cards, improving proactive discovery without overwhelming them.

The Solutions

The outcomes::

Streamlined Marketplace Browsing:
Developed intuitive filtering with clear categories, grading options, rating tiers, and price ranges to help users quickly locate the exact card they’re interested in — without feeling overwhelmed.

Trust-Centered User Identity:
Added a lightweight profile setup during onboarding with username creation and optional profile picture, boosting social credibility and improving chat-based trading interactions.

Boosted Listings for Better Visibility:
Designed a visual highlight system, including orange borders and boost icons, allowing sellers to promote selected cards and helping buyers spot trending items faster.

Clear Trade Lifecycle with Confirmation:
Integrated a dual confirmation “Trade Complete” action within chat, ensuring both buyer and seller agree on transaction closure and reducing disputes.

Seamless Seller Activation:
Implemented phone number verification to securely elevate buyers into sellers, maintaining marketplace trust while keeping the upgrade friction low.

Personalized Notification Control:
Built a notification center where users can configure alerts based on card preferences, with the ability to toggle, edit, and delete alerts for full customization.

Reputation-Based Feedback System:
Added a rating and review popup post-purchase to encourage trustworthy trading behavior and guide future buying decisions.

Client Feedback

We love to hear back from our clients::

This was exactly what we needed. The onboarding is clean, trading feels transparent, and collectors can actually find what they’re looking for. You understood both our product and our audience perfectly.

Personal Expense Tracking - AI Agent

Mobile Application

Web Application

Diabetic App - Healthcare

Mobile Application

Web Application